30 minute treatments are great for target work for specific muscle groups. For example, an individual that is only looking for focus work to their neck, shoulders and back. 30 minute treatments are also a great way for a clients to receive necessary work in between sessions in order to obtain relief. For example, your next appointment for a full massage treatment is a few weeks away, but you are experiencing tension and/or pain and are seeking immediate relief. This type of treatment (30 minutes) is perfect in that situation.